NiceLabel is one of the 105 most successful companies in 22 countries of Central- and South-Eastern Europe, according to the recent research, conducted by IEDC business school and CEEMAN management development association, with support of European Bank for Reconstruction …

There are about 1,500 "hidden champions" in Germany.

NiceLabel among “Hidden Champions”, relatively small but highly successful market leaders. These policies can be defined as designed to increase the probability of success for attempts to explore niche markets and help generate new hidden champions through the use of various networks such as those for industry-academia collaboration and cross-industrial collaborations (joint product-development activities among the member SMEs), thereby contributing to the revitalization of regional economies (Hosoya, 2009).The existence of potential hidden champions, which may become the target of these government policies, is widely recognized. The government has been supporting these companies through its policies for the promotion of, or otherwise related to, the formation of industrial clusters and other relevant measures. It is believed that there are some 500 to 1,000 such hidden champions across Germany, together accounting for a substantial portion of German exports.


Quite a few of them are dynamic SMEs that boast excellent technological capabilities and seek to explore market niches by utilizing their existing capabilities and reinventing themselves in order to venture into a new business. The term was coined by Hermann Simon.

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... 4H01X011 World leader in price consulting Simon-Kucher is world leader in giving advice to companies on how to price their products. those holding a large share of the domestic market in their respective niche areas, Japan has numerous hidden companies, distributed across the country and operating as regional leaders in their respective regions. They are thus counted on to succeed and further develop the manufacturing technologies accumulated to date in Japan while at the same time continuing to maintain an absorptive capacity to properly respond to the emergence of new technologies in the future.In empirical research based on German data, Audretsch et al.

It is believed that there are some 500 to 1,000 such hidden champions across Germany, together accounting for a substantial portion of German exports. ... holds an extremely large share in a niche area of the world market, and earns the majority of its sales revenue from exports.

Infront Consulting & Management Hidden Champion in der Kategorie „Digitalisierung “ Konzentrierte Lösungen für die digitale Transformation. Medical technology, metal product manufacturing, chemical industry, metal production and plastics processing each make up between five and six per cent of hidden champions. Die Top 5 in den betrachteten Kategorien finden Sie hier. Consulting Fellow, RIETI.
The ZEW study defines hidden champions as companies with less than 10,000 employees which generate the majority of sales abroad. They also place greater emphasis on continual research, and they more frequently commission third parties to conduct research and development projects.

This is the equivalent of about 0.6 per cent of all companies with five or more employees in the manufacturing industry and business services. Zu Den Champions 2020; Zu Den Champions 2018; Zu Den Champions 2015; Zu Den Champions 2012; Zu Den Champions 2009 ; Zu Den Champions 2006; Zu Den Champions 2003; zur aktuellen Jahrgangsübersicht. Meanwhile, amid concern over the hollowing out of industries resulting from the expansion of overseas production, hidden champions continue to maintain a degree of domestic production bases. The study shows that the favourable market position of hidden champions is attributable to their strong innovation orientation. This is the fuel that drives them forward. In the pharmaceutical industry, seven per cent of all companies are hidden champions - the highest share within one sector.

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